The largest and most widely cited survey of its kind in the industry, the Application Trends Survey is the definitive resource for business school admissions and program leaders to gain insight into the rapidly shifting landscape of demand for GME programs. Offering a global sample of programs of all types and formats, going beyond just GMAC member schools and GMAT-accepting institutions, the survey’s findings provide as complete a picture there is of trends in candidate application sending behavior, as well as school admissions and recruitment activities.
Additional information on the survey methodology and analytical procedures underpinning the survey and this summary report can be found on page 96.
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